One of Marlston's particular areas of expertise is in assisting companies to win new business presentations or 'beauty contests'.

Our role is to ensure that the team leaves the client panel with two things:

1. A clear and compelling set of reasons why that team should be appointed ahead of any competitors.

2. The impression that the pitching team is competent, professional, trustworthy, proactive, experienced etc.
The client has to feel that the pitching team is one they want to work with.

In short, the team have to get across their messages and the positive aspects of their personalities. We help them to achieve this.

We do so by adding discipline, innovation, the best presentation skills advice, an alternative perspective and tremendous experience.

Ideally, Marlston's involvement will begin as soon as the 'Invitation To Tender' is received from the client (or earlier). On a typical proposal we would then work with the team through the following stages:

1. Initial 'strategy' session
2. Preparation for site visits
3. Presentation strategy meeting
4. Individual rehearsals / coaching
5. Preliminary team rehearsal
6. Dress rehearsal (to include 'challenge' panel)
7. Post presentation debrief

We believe that your advisers should be as committed to the proposal as you are. That is why we are happy to include a performance incentive within our fees. In this way our normal fees would be reduced in the case of a loss, but increased in the event of a win.