| Concept: |
 This
highly intensive course teaches the sports professional to be more
effective in TV, Radio and Press interviews. It helps to reduce 'media-fright'
and equips them to turn a neutral or negative interview into a positive
one. |
Outline: |
Although precisely tailored to the individual, Marlston's one-day
course is likely to include many of the following elements:
- Interview
techniques:
- Studio
- 'Down-The-Line'
interviews where a sportsperson is interviewed direct to camera
by a presenter in a remote studio
- Radio
- Press
(face-to-face, via telephone, Press Conference)
- Controlling
adrenalin / nerves
- Interview
Preparation - Know your answers before they ask the questions
- Voice projection
- Non-verbal
Communication (posture, dress, body-language)
- Colour' commentary
- Guest commentators are expected to sound knowledgeable and look
like experts
- Handling
tough questions
- Crisis Management
- "How will a broken foot affect your performance in the
World Cup?" - "Tell us about your relationship with
Ulrika"
|
Duration: |
One Day |
Fees: |
£2,200 - £2,500 (Approximate fee indication only) |
Goal: |
By the end of the day our clients will have a clear understanding
of how to tackle any interview situation and how to generate maximum
personal benefit from any media opportunity.
|
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